Reducing plastic waste at Christmas
A world-first open platform to help reduce plastic waste and encourage sustainable solutions is being launched in time for the biggest waste dump of the year – Christmas. With approximately 30 per cent more waste produced at this time of year, now is the perfect time to start. I’M PLASTIC FREE www.implasticfree.com is a free platform to find eco services and products for consumers and businesses and provides up-to-date independent research – no greenwashing – and information for living more sustainably and ethically. Its values are simple: all materials and products are treated with value, and the circular economy is an integral part of our everyday life. ‘If every person made one or two easy changes using eco-friendly materials instead of single-use plastics, the impact would be enormous,’ says founder, Simona Paganetto. ‘Reuse and repurpose are first so there’s no waste, but when it’s time to replace your item, we provide a platform that makes finding and choosing an alternative easy.’ At Christmas this can really add up. Australians use an average of eight metres of paper for Christmas gifts. That might not sound like much, but it adds up to around 150,000 kilometres of wrapping paper. Enough to circumnavigate the globe four times. ‘We’re talking about something that is just ripped away and discarded, and if it’s got any type of foil or shine on it, it can’t be recycled,’ says Simona. ‘Don’t forget the ribbon and tinsel too, which are made from plastic.’ A different approach can make a huge difference. ‘Firstly, reusing paper, ribbon and tinsel is great,’ she says, ‘but if you don’t have any to reuse, there are many alternatives.’ I’M PLASTIC FREE has a handy Christmas checklist to help. ‘If every Australian family wrapped just a quarter of their presents in reused or alternative-paper […]